How do you make investments, estate planning and financial terms less intimidating and more entertaining? You create a comic-themed infographic, of course.
While working for a Kentucky-based financial firm, Investment Answers, our team came up with the idea of developing a growing series of infographics to help educate and inform clients.
I worked with a designer to build each character and storyboard the concept — ultimately creating the power team known as G.U.A.R.D. Once a plot was approved, I crafted the copy and, hopefully, saved the day.
Lead Copy, Story Conception